We pinpoint opportunities in complex consumer market landscapes

We don’t rely on guesses – we test hypotheses

We turn "blue sky" into ideas that soar

We are architects of innovation. We create, develop and commercialize ideas for new products and services that are meaningful and irresistible for consumers.  We don’t design products, create advertising or sell media space. Instead, we work with you and the right set of innovation partners for each project to bring it vividly to life.

We spent decades marketing some of the world’s best-loved brands.  Today, as CMI, our job is to grow your business.  Sometimes, that means finding the best consumer platform for your just-discovered technology.  Sometimes, it’s about uncovering and assessing new opportunities for existing brands.  Or it could be about making sure that your new brand concept or extension will be meaningful to consumers. 

Always, it’s about you and where you want your brands and business to go. 

We invite you to find out more about the CMI team … and our clients.